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Hotels.com supercharged their marketing program with Button PostTap

Hotels.com supercharged their marketing programme with Button
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PostTap Product Updates - May

In the last month, we’ve been working hard on shipping smarter targeting capabilities that increase ROI, allowing you to send more targeted and more effective messages to only the users that you want to engage with. That and more in this month's product updates!
Keith Johnson

Keith Johnson

Product Manager @ Button
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Deliveroo grew App Acquisition by 43% with Button's PostTap

App acquisition grew 43% MoM following the launch of Button PostTap . Deliveroo saw a tremendous increase in overall conversions by 45%.
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Button’s Mobile Browser Continues to Outperform Native Experiences

With more than 320M MAUs Tap is the solution used by more fintechs than any other commerce solution for card linking or affiliate offer aggregation. Integrating through Button enables you to integrate offers from all affiliate networks, all card link networks, and accesButton’s exclusive merchant relationships. In addition to that, with Tap’s mobile experience and link optimization and powerful features like our Browser, no platform offers companies a simpler or more robust solution to build a commerce strategy.
Rob Berrisford

Rob Berrisford

GM & VP Fintech and Loyalty
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When is the Best Time of Day to Reach Your Audience via SMS?

With the help of Button’s seamless experiment tools, brands can agilely test and learn, driving the best outcomes for their SMS programs.
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The Importance of Nailing Your QSR Mobile App Strategy

The Importance of Nailing Your QSR Mobile App Strategy
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Performance Branding Deepdive: Q&A with WITHIN’s Mary Grace Tifft & Chris Jurado

Performance Branding Deepdive: Q&A with WITHIN’s Mary Grace Tifft & Chris Jurado
Amanda Greenwood

Amanda Greenwood

Senior Partnerships Manager @ Button
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Fintech drives 73% increase in engagement with offers from Tap by Button

When surveyed 73% of users said their primary reason for opening the app on that occasion was to see offers and deals.
Rob Berrisford

Rob Berrisford

GM & VP Fintech and Loyalty
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Rawlings Hits a Homerun with PostTap SMS

Rawlings and Button teamed up to increase sales and retain customers, generating a 123x ROI and an average of $38 per new subscriber
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Fintech Deep Dive: Q&A with Fiat Growth’s Drew Glover

To learn more about how Fiat Growth or Button can help your business navigate the Fintech landscape, you can contact Fiat Growth here, Fiat Ventures here, and Button here.
Dennis O'Reilly

Dennis O'Reilly

Head of Partnerships @ Button
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Button Announces Strategic Advisory Board with Industry Leaders from Mobile Ads, CPG, and Retail to Support Explosive Growth of Button’s New PostTap Product Suite

Button, the mobile commerce platform trusted by the smartest enterprise marketers, announced a new strategic advisory board to support the company’s growth of its PostTap product suite in new categories and across new customer types.
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Handling Errors with Composure

A simple way to monitor and understand the state of your system.
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Button’s Tap launches Card Linked Offer aggregation solution

Tap, Button’s mobile commerce product for fintechs, has launched its Card Linking Offer aggregation product which enables publishers to benefit from a wider range of brand offers via a single integration.
Rob Berrisford

Rob Berrisford

GM & VP Fintech and Loyalty
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Tap, Button’s fintech unit, combining Online and Card Linked Offers sees its fastest MAU growth in history

Tap has established itself as the platform of choice for enterprise fintechs and the banking community and has surpassed 320 Million MAUs
Rob Berrisford

Rob Berrisford

GM & VP Fintech and Loyalty
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With Button’s PostTap SMS product, Redbubble’s affiliate program gained an incremental $5 per subscriber, driving additional revenue and growth in customer acquisition.

Button’s PostTap SMS product, Redbubble’s gained an incremental $5 per subscriber, driving additional revenue and growth in customer acquisition.
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Button Cyber Weekend 2021 Commerce Insights

Button Cyber Weekend Holiday Insights 2021
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Button’s PostTap SMS drove a 4.6x increase in App Downloads for Overstock’s Customer Day

PostTap App technology efficiently routes users into the app. Customers become engaged with Overstock, generating higher revenue over a longer time.
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PostTap App for Social

Button recently launched PostTap - a new enterprise marketer product that is driving an increase in ROAS on Facebook and other social channels spanning 30% to 100% across multiple retailer campaigns.
Michael Jaconi

Michael Jaconi

Michael Jaconi is co-founder and CEO of Button.
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Button’s Tap pushes into the Card Linked Offers space, a move to supercharge mobile commerce for top fintech brands.

Tap begins its journey into card linked offers with some of the top fintech apps, including Cash App, the number one finance app in the country.
Laura Kreinbihl

Laura Kreinbihl

Senior Director, Global Strategic Biz Dev @ Button
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Capital One Launches with Button

Capital One Launches with Button’s Tap product and Introduces Dedicated Mobile Commerce Strategy as the Commerce and Fintech Revolutions Collide!
Laura Kreinbihl

Laura Kreinbihl

Senior Director, Global Strategic Biz Dev @ Button
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Button Launches PostTap SMS powered by Twilio (wire)

Today, Button, the mobile commerce platform trusted by the smartest enterprise marketers, announced a new product powered by Twilio, a leading customer engagement platform, that offers SMS Marketing Capabilities leveraging Button's mobile commerce DNA, Personalization Capabilities, and Deep Linking to help accelerate Enterprise Brands' Adoption of SMS as a Marketing Channel.
Chris Maddern

Chris Maddern

Co-Founder and Chief Innovation Officer @ Button