Chris Maddern
Button Launches PostTap SMS powered by Twilio (wire)
Today, Button, the mobile commerce platform trusted by the smartest enterprise marketers, announced a new product powered by Twilio, a leading customer engagement platform, that offers SMS Marketing Capabilities leveraging Button's mobile commerce DNA, Personalization Capabilities, and Deep Linking to help accelerate Enterprise Brands' Adoption of SMS as a Marketing Channel.
Chris Maddern
Co-Founder and Chief Innovation Officer @ Button
Chris Maddern
Chris Maddern
Co-Founder and Chief Innovation Officer @ Button
Using Button’s ML decisioning to drive 30%+ increases in conversion from paid marketing
Using PostTap’s ML decisioning to drive 30%+ increases in conversion from paid marketing
Chris Maddern
Co-Founder and Chief Innovation Officer @ Button
Chris Maddern
Chris Maddern
Co-Founder and Chief Innovation Officer @ Button
iOS 14, privacy, and good revenue
Privacy-first attribution and personalization is at the core of Button’s platform and we’re excited to see Apple pushing the industry in this direction.
Chris Maddern
Co-Founder and Chief Innovation Officer @ Button
Chris Maddern
Chris Maddern
Co-Founder and Chief Innovation Officer @ Button
iOS 10 is a smarter, more connected iOS
The overarching theme of WWDC this year was increasing the ways and places that developers can reach users across the iOS operating system.
Chris Maddern
Co-Founder and Chief Innovation Officer @ Button
Chris Maddern
Chris Maddern
Co-Founder and Chief Innovation Officer @ Button
