Button Blog

With more than 320M MAUs Tap is the solution used by more fintechs than any other commerce solution for card linking or affiliate offer aggregation. Integrating through Button enables you to integrate offers from all affiliate networks, all card link networks, and accesButton’s exclusive merchant relationships. In addition to that, with Tap’s mobile experience and link optimization and powerful features like our Browser, no platform offers companies a simpler or more robust solution to build a commerce strategy.

When surveyed 73% of users said their primary reason for opening the app on that occasion was to see offers and deals.

Tap, Button’s mobile commerce product for fintechs, has launched its Card Linking Offer aggregation product which enables publishers to benefit from a wider range of brand offers via a single integration.

Tap has established itself as the platform of choice for enterprise fintechs and the banking community and has surpassed 320 Million MAUs

Button's mobile commerce technology has forged deep long standing relationships with the world’s largest fintech companies and some of the world’s largest retailers, with Personalized Card Linked Offers, the world’s largest fintechs now have a new method to increase engagement and revenue on their mobile apps.

Awin's predictions for Q4 2020, why Awin decided to double down on app tracking with Button, and more.

Here are a few of the big challenges in mobile affiliate, why they matter, and one big reason why the industry should fix them.

For brands, the more data they have, the smarter the decisions they can make.

Why don't CMOs value affiliate as much as they should? Because it's not as sophisticated as their other channels.

Today, fintech is UK’s top tech sub-sector and continues to innovate in mobile as seen in advancements made in mobile wallets and apps, seamless shopping, and consolidation of m-commerce payments.

The new Digital Disruptors programme is all about supporting and nurturing our next generation of digital pioneers.

With apps converting significantly better than mobile web, Groupon knew it needed to find a better way to offer customers a more seamless journey.