70550983782

Performance Branding Deepdive: Q&A with WITHIN’s Mary Grace Tifft & Chris Jurado

Performance Branding Deepdive: Q&A with WITHIN’s Mary Grace Tifft & Chris Jurado
Amanda Greenwood

Amanda Greenwood

Senior Partnerships Manager @ Button
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Fintech drives 73% increase in engagement with offers from Tap by Button

When surveyed 73% of users said their primary reason for opening the app on that occasion was to see offers and deals.
Rob Berrisford

Rob Berrisford

GM & VP Fintech and Loyalty
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Rawlings Hits a Homerun with PostTap SMS

Rawlings and Button teamed up to increase sales and retain customers, generating a 123x ROI and an average of $38 per new subscriber
Caitlin Proce

Caitlin Proce

Sales Director, Marketing Media — Tap
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Fintech Deep Dive: Q&A with Fiat Growth’s Drew Glover

To learn more about how Fiat Growth or Button can help your business navigate the Fintech landscape, you can contact Fiat Growth here, Fiat Ventures here, and Button here.
Dennis O'Reilly

Dennis O'Reilly

Head of Partnerships @ Button
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Button Announces Strategic Advisory Board with Industry Leaders from Mobile Ads, CPG, and Retail to Support Explosive Growth of Button’s New PostTap Product Suite

Button, the mobile commerce platform trusted by the smartest enterprise marketers, announced a new strategic advisory board to support the company’s growth of its PostTap product suite in new categories and across new customer types.
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Handling Errors with Composure

A simple way to monitor and understand the state of your system.
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Button’s Tap launches Card Linked Offer aggregation solution

Tap, Button’s mobile commerce product for fintechs, has launched its Card Linking Offer aggregation product which enables publishers to benefit from a wider range of brand offers via a single integration.
Rob Berrisford

Rob Berrisford

GM & VP Fintech and Loyalty
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Tap, Button’s fintech unit, combining Online and Card Linked Offers sees its fastest MAU growth in history

Tap has established itself as the platform of choice for enterprise fintechs and the banking community and has surpassed 320 Million MAUs
Rob Berrisford

Rob Berrisford

GM & VP Fintech and Loyalty
62457722652

With Button’s PostTap SMS product, Redbubble’s affiliate program gained an incremental $5 per subscriber, driving additional revenue and growth in customer acquisition.

Button’s PostTap SMS product, Redbubble’s gained an incremental $5 per subscriber, driving additional revenue and growth in customer acquisition.
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Button Cyber Weekend 2021 Commerce Insights

Button Cyber Weekend Holiday Insights 2021
Gabriella Porrino

Gabriella Porrino

Vice President of Partner Success - PostTap
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Button’s PostTap SMS drove a 4.6x increase in App Downloads for Overstock’s Customer Day

PostTap App technology efficiently routes users into the app. Customers become engaged with Overstock, generating higher revenue over a longer time.
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PostTap App for Social

Button recently launched PostTap - a new enterprise marketer product that is driving an increase in ROAS on Facebook and other social channels spanning 30% to 100% across multiple retailer campaigns.
Michael Jaconi

Michael Jaconi

Michael Jaconi is co-founder and CEO of Button.
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Button’s Tap pushes into the Card Linked Offers space, a move to supercharge mobile commerce for top fintech brands.

Tap begins its journey into card linked offers with some of the top fintech apps, including Cash App, the number one finance app in the country.
Laura Kreinbihl

Laura Kreinbihl

Vice President, Global Strategic Partnerships - TAP
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Capital One Launches with Button

Capital One Launches with Button’s Tap product and Introduces Dedicated Mobile Commerce Strategy as the Commerce and Fintech Revolutions Collide!
Laura Kreinbihl

Laura Kreinbihl

Vice President, Global Strategic Partnerships - TAP
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Button Launches PostTap SMS powered by Twilio (wire)

Today, Button, the mobile commerce platform trusted by the smartest enterprise marketers, announced a new product powered by Twilio, a leading customer engagement platform, that offers SMS Marketing Capabilities leveraging Button's mobile commerce DNA, Personalization Capabilities, and Deep Linking to help accelerate Enterprise Brands' Adoption of SMS as a Marketing Channel.
Chris Maddern

Chris Maddern

Co-Founder and Chief Innovation Officer @ Button
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Using Button’s ML decisioning to drive 30%+ increases in conversion from paid marketing

Using PostTap’s ML decisioning to drive 30%+ increases in conversion from paid marketing
Chris Maddern

Chris Maddern

Co-Founder and Chief Innovation Officer @ Button
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Button & Partnerize Join Forces to Enable Optimization Across Paid Marketing Spend

Button & Partnerize Join Forces to Enable Optimization Across Paid Marketing Spend
Amanda Greenwood

Amanda Greenwood

Senior Partnerships Manager @ Button
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Button’s Personalized Card Linked Offers Product hits $250M run rate within 6 weeks of launch

Button's mobile commerce technology has forged deep long standing relationships with the world’s largest fintech companies and some of the world’s largest retailers, with Personalized Card Linked Offers, the world’s largest fintechs now have a new method to increase engagement and revenue on their mobile apps.
Rob Berrisford

Rob Berrisford

GM & VP Fintech and Loyalty
45982187106

Data Democratization at Button

At Button, data, engineering, revenue and finance are constantly working together to deliver the best service to our customers, and to each other.    As a modern technology company, we take pride in our sophisticated data stack - AWS for data capture and ingestion, BigQuery for data warehouse, Airflow for workflow management, dbt for data transformation, Looker for business intelligence reporting, Fivetran for data integration, and AI Notebook for data science development (see this blog post on how we rebuilt our data stack). However, these are just the foundation of the data powerhouse that we’re building. 
Kelly Shen

Kelly Shen

Senior Data Engineer @ Button
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Taking the Plunge: A Field Guide to Going Multi-Region.

A field guide for taking your infrastructure multi-region, based on the lessons Button learned in its own effort.
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Button and CJ Affiliate Partner to Transform Affiliate into an App Acquisition Channel

Global companies now drive app acquisition, capitalize on app conversion rates, and provide a better user experience which yields greater profitability through CJ and Button partnerships.
Dennis O'Reilly

Dennis O'Reilly

Head of Partnerships @ Button
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