105503738481

Hey Influencers and Creators - You’re losing 50% of the revenue you’re owed!

Marketers, let’s fix your app tracking problem's so your influencers earn what they deserve and you get the credit you’re due!
Michael Jaconi

Michael Jaconi

Michael Jaconi is co-founder and CEO of Button.
36008464595

How PostTap App drove a 37% lift in conversion rate for a leading retailer

Our team embedded the multi-armed bandit algorithm into our machine learning platform, resulting in a 37% click-to-purchase increase for a leading retailer using Button's Reach technology.
Keith Johnson

Keith Johnson

Product Manager @ Button
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Why brands should prioritize app sales: A conversation with rewardStyle

How rewardStyle pivoted fast through the pandemic, how the brands and influencers it works with prioritize app-first strategies, and more.
Laura Kreinbihl

Laura Kreinbihl

Vice President, Global Strategic Partnerships - TAP
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The power of app tracking and installs: A conversation with Awin

Awin's predictions for Q4 2020, why Awin decided to double down on app tracking with Button, and more.
Rob Berrisford

Rob Berrisford

GM & VP Fintech and Loyalty
35191966670

Reach™ captured the PlayStation 5 pre-order moment for affiliate

Find out how Reach offered users the most seamless path to pre-ordering the PlayStation 5, regardless of where their treasure hunt began.
Keith Johnson

Keith Johnson

Product Manager @ Button
34154329484

What a pandemic can teach us about affiliate revenue

Covid-19 has shown how diversifying your digital marketing mix with e-commerce is key to sustaining durable revenue streams. Learn how affiliate unlocks this channel.
Dennis O'Reilly

Dennis O'Reilly

Head of Partnerships @ Button
33229226348

Sam’s Club transforms its affiliate program through PostTap™

Through Reach, Sam's Club is able to convert moments of high intent into lifetime value enhancements through app installs.
Stephanie Tan

Stephanie Tan

Brand and Communications @ Button
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Button launches Reach™

Reach™ unlocks app installs and drives incremental growth for brand partners.
Stephanie Tan

Stephanie Tan

Brand and Communications @ Button
21322273375

How ShopBack Scaled Mobile Commerce in Singapore & Beyond

Insights from ShopBack co-founder Joel Leong.
21322273489

Where in the World is Button, February Edition

Button is hitting the road again for a few events during the month of February — and we want to see you there!
21322287506

Welcoming Norwest to the Button Family

I’m excited to announce today that we’ve raised a $20M Series B financing led by Norwest Venture Partners and joined by our friends at Redpoint, DCM, and Greycroft.
Michael Jaconi

Michael Jaconi

Michael Jaconi is co-founder and CEO of Button.
21322270683

Context Modes and a New Look for Your Dashboard

On top of choosing which partner Buttons to display, you can now select the most relevant type of content to display for those Buttons.
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Mobile App or Mobile Web? What You Should Know

For some companies an app is necessary to survive in the mobile era, while others might be able to simply optimize their website for mobile to reach their goals. How do you know which one is right for you?
21322287494

Understanding Mobile User Acquisition Channels and Metrics [Exclusive Benchmarking Report]

We compiled benchmark data to help understand how various acquisition channels perform on average and what metrics you should use to assess your success.
21322287508

What is Mobile Monetization and How Do I Measure it? [Exclusive Benchmarking Data]

we collected industry benchmark data to serve as a starting point for your mobile monetization strategy.
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Why You Should Look Beyond the App Install Wall

Check out our white paper to learn how to start incorporating affiliate into your mobile marketing mix.
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