Plum launches rewards program powered by Button’s technology

Through Plum’s adoption of Button’s Personalization API, Groupon achieved a 66% tap-to-install rate.
Stephanie Tan

Stephanie Tan

Brand and Communications @ Button

How Shopkick used Tap by Button to boost its revenue per user by 62%

Learn how Shopkick turned to Button's CDK, a suite of tools designed to increase conversions and optimize the shopping experience through one turnkey commerce integration.
Lauryn Goldberg

Lauryn Goldberg

Publisher Success Director @ Button

What is Mobile Monetization and How Do I Measure it? [Exclusive Benchmarking Data]

we collected industry benchmark data to serve as a starting point for your mobile monetization strategy.

Inside Mobile Monetization: The Short and Long Term Channels

Managing and growing a sustainable mobile business can be tricky. The primary monetization methods can be convoluted, difficult to navigate, low quality, and ever-changing.