74305297847
PostTap Product Updates - May

PostTap Product Updates - May

product updates
Keith Johnson

Keith Johnson

Product Manager @ Button
Keith Johnson
Keith Johnson

Keith Johnson

Product Manager @ Button
Keith Johnson
May 23, 2022
73903611513
Deliveroo grew App Acquisition by 43% with Button's PostTap

Deliveroo grew App Acquisition by 43% with Button's PostTap

App acquisition grew 43% MoM following the launch of Button PostTap . Deliveroo saw a tremendous increase in overall conversions by 45%.
Joanna Cornish

Joanna Cornish

Joanna Cornish
Joanna Cornish

Joanna Cornish

Joanna Cornish
May 18, 2022
72935217451
Button’s Mobile Browser Continues to Outperform Native Experiences

Button’s Mobile Browser Continues to Outperform Native Experiences

With more than 320M MAUs Tap is the solution used by more fintechs than any other commerce solution for card linking or affiliate offer aggregation. Integrating through Button enables you to integrate offers from all affiliate networks, all card link networks, and accesButton’s exclusive merchant relationships. In addition to that, with Tap’s mobile experience and link optimization and powerful features like our Browser, no platform offers companies a simpler or more robust solution to build a commerce strategy.
Rob Berrisford

Rob Berrisford

GM & VP Fintech and Loyalty
Rob Berrisford
Rob Berrisford

Rob Berrisford

GM & VP Fintech and Loyalty
Rob Berrisford
May 06, 2022
72665338272
When is the Best Time of Day to Reach Your Audience via SMS?

When is the Best Time of Day to Reach Your Audience via SMS?

With the help of Button’s seamless experiment tools, brands can agilely test and learn, driving the best outcomes for their SMS programs.
Kristen Fusselman

Kristen Fusselman

Kristen Fusselman
Kristen Fusselman

Kristen Fusselman

Kristen Fusselman
May 03, 2022
71173002037
The Importance of Nailing Your QSR Mobile App Strategy

The Importance of Nailing Your QSR Mobile App Strategy

The Importance of Nailing Your QSR Mobile App Strategy
Elizabeth Emerson

Elizabeth Emerson

Elizabeth Emerson
Elizabeth Emerson

Elizabeth Emerson

Elizabeth Emerson
Apr 15, 2022
70550983782
Performance Branding Deepdive: Q&A with WITHIN’s Mary Grace Tifft & Chris Jurado

Performance Branding Deepdive: Q&A with WITHIN’s Mary Grace Tifft & Chris Jurado

Performance Branding Deepdive: Q&A with WITHIN’s Mary Grace Tifft & Chris Jurado
Amanda Greenwood

Amanda Greenwood

Senior Partnerships Manager @ Button
Amanda Greenwood
Amanda Greenwood

Amanda Greenwood

Senior Partnerships Manager @ Button
Amanda Greenwood
Apr 07, 2022
68098464009
Fintech drives 73% increase in engagement with offers from Tap by Button

Fintech drives 73% increase in engagement with offers from Tap by Button

When surveyed 73% of users said their primary reason for opening the app on that occasion was to see offers and deals.
Rob Berrisford

Rob Berrisford

GM & VP Fintech and Loyalty
Rob Berrisford
Rob Berrisford

Rob Berrisford

GM & VP Fintech and Loyalty
Rob Berrisford
Mar 14, 2022
68159078051
Rawlings Hits a Homerun with PostTap SMS

Rawlings Hits a Homerun with PostTap SMS

Rawlings and Button teamed up to increase sales and retain customers, generating a 123x ROI and an average of $38 per new subscriber
Caitlin Proce

Caitlin Proce

Caitlin Proce
Caitlin Proce

Caitlin Proce

Caitlin Proce
Mar 09, 2022
67749872956
Fintech Deep Dive: Q&A with Fiat Growth’s Drew Glover

Fintech Deep Dive: Q&A with Fiat Growth’s Drew Glover

To learn more about how Fiat Growth or Button can help your business navigate the Fintech landscape, you can contact Fiat Growth here, Fiat Ventures here, and Button here.
Dennis O'Reilly

Dennis O'Reilly

Head of Partnerships @ Button
Dennis O'Reilly
Dennis O'Reilly

Dennis O'Reilly

Head of Partnerships @ Button
Dennis O'Reilly
Mar 04, 2022
67460614811

Button Announces Strategic Advisory Board with Industry Leaders from Mobile Ads, CPG, and Retail to Support Explosive Growth of Button’s New PostTap Product Suite

Button, the mobile commerce platform trusted by the smartest enterprise marketers, announced a new strategic advisory board to support the company’s growth of its PostTap product suite in new categories and across new customer types.
PR Wire

PR Wire

PR Wire
PR Wire

PR Wire

PR Wire
Mar 01, 2022
67379152001
Handling Errors with Composure

Handling Errors with Composure

A simple way to monitor and understand the state of your system.
Will Myers

Will Myers

Will Myers
Will Myers

Will Myers

Will Myers
Feb 28, 2022
66509337868
Button’s Tap launches Card Linked Offer aggregation solution

Button’s Tap launches Card Linked Offer aggregation solution

Tap, Button’s mobile commerce product for fintechs, has launched its Card Linking Offer aggregation product which enables publishers to benefit from a wider range of brand offers via a single integration.
Rob Berrisford

Rob Berrisford

GM & VP Fintech and Loyalty
Rob Berrisford
Rob Berrisford

Rob Berrisford

GM & VP Fintech and Loyalty
Rob Berrisford
Feb 17, 2022
65762191170
Tap, Button’s fintech unit, combining Online and Card Linked Offers sees its fastest MAU growth in history

Tap, Button’s fintech unit, combining Online and Card Linked Offers sees its fastest MAU growth in history

Tap has established itself as the platform of choice for enterprise fintechs and the banking community and has surpassed 320 Million MAUs
Rob Berrisford

Rob Berrisford

GM & VP Fintech and Loyalty
Rob Berrisford
Rob Berrisford

Rob Berrisford

GM & VP Fintech and Loyalty
Rob Berrisford
Feb 09, 2022
62457722652
With Button’s PostTap SMS product, Redbubble’s affiliate program gained an incremental $5 per subscriber, driving additional revenue and growth in customer acquisition.

With Button’s PostTap SMS product, Redbubble’s affiliate program gained an incremental $5 per subscriber, driving additional revenue and growth in customer acquisition.

Button’s PostTap SMS product, Redbubble’s gained an incremental $5 per subscriber, driving additional revenue and growth in customer acquisition.
Jacqueline Neumann

Jacqueline Neumann

Jacqueline Neumann
Jacqueline Neumann

Jacqueline Neumann

Jacqueline Neumann
Dec 22, 2021
61486524763
Button Cyber Weekend 2021 Commerce Insights

Button Cyber Weekend 2021 Commerce Insights

Button Cyber Weekend Holiday Insights 2021
Gabriella Porrino

Gabriella Porrino

Gabriella Porrino
Gabriella Porrino

Gabriella Porrino

Gabriella Porrino
Dec 08, 2021
61070374020
Button’s PostTap SMS drove a 4.6x increase in App Downloads for Overstock’s Customer Day

Button’s PostTap SMS drove a 4.6x increase in App Downloads for Overstock’s Customer Day

PostTap App technology efficiently routes users into the app. Customers become engaged with Overstock, generating higher revenue over a longer time.
Kristen Fusselman

Kristen Fusselman

Kristen Fusselman
Kristen Fusselman

Kristen Fusselman

Kristen Fusselman
Dec 02, 2021
60460751282
PostTap App for Social

PostTap App for Social

Button recently launched PostTap - a new enterprise marketer product that is driving an increase in ROAS on Facebook and other social channels spanning 30% to 100% across multiple retailer campaigns.
Michael Jaconi

Michael Jaconi

Michael Jaconi is co-founder and CEO of Button.
Michael Jaconi
Michael Jaconi

Michael Jaconi

Michael Jaconi is co-founder and CEO of Button.
Michael Jaconi
Nov 24, 2021
58543327574
Button’s Tap pushes into the Card Linked Offers space, a move to supercharge mobile commerce for top fintech brands.

Button’s Tap pushes into the Card Linked Offers space, a move to supercharge mobile commerce for top fintech brands.

Tap begins its journey into card linked offers with some of the top fintech apps, including Cash App, the number one finance app in the country.
Laura Kreinbihl

Laura Kreinbihl

Senior Director, Global Strategic Biz Dev @ Button
Laura Kreinbihl
Laura Kreinbihl

Laura Kreinbihl

Senior Director, Global Strategic Biz Dev @ Button
Laura Kreinbihl
Oct 28, 2021
58035681438
Capital One Launches with Button

Capital One Launches with Button

Capital One Launches with Button’s Tap product and Introduces Dedicated Mobile Commerce Strategy as the Commerce and Fintech Revolutions Collide!
Laura Kreinbihl

Laura Kreinbihl

Senior Director, Global Strategic Biz Dev @ Button
Laura Kreinbihl
Laura Kreinbihl

Laura Kreinbihl

Senior Director, Global Strategic Biz Dev @ Button
Laura Kreinbihl
Oct 21, 2021
58003658672
Button Launches PostTap SMS powered by Twilio (wire)

Button Launches PostTap SMS powered by Twilio (wire)

Today, Button, the mobile commerce platform trusted by the smartest enterprise marketers, announced a new product powered by Twilio, a leading customer engagement platform, that offers SMS Marketing Capabilities leveraging Button's mobile commerce DNA, Personalization Capabilities, and Deep Linking to help accelerate Enterprise Brands' Adoption of SMS as a Marketing Channel.
Chris Maddern

Chris Maddern

Co-Founder and Chief Innovation Officer @ Button
Chris Maddern
Chris Maddern

Chris Maddern

Co-Founder and Chief Innovation Officer @ Button
Chris Maddern
Oct 20, 2021
51823290992
Using Button’s ML decisioning to drive 30%+ increases in conversion from paid marketing

Using Button’s ML decisioning to drive 30%+ increases in conversion from paid marketing

Using PostTap’s ML decisioning to drive 30%+ increases in conversion from paid marketing
Chris Maddern

Chris Maddern

Co-Founder and Chief Innovation Officer @ Button
Chris Maddern
Chris Maddern

Chris Maddern

Co-Founder and Chief Innovation Officer @ Button
Chris Maddern
Jul 30, 2021
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